International Women's Day 2019

Tomorrow is International Women’s Day and here at nDreams we are proud to celebrate the women working within our company and in our industry.

This year’s theme is “Balance for Better”, a call-to-action for driving gender balance across the world… And a topic our co-founder Tamsin speaks about regularly in her talks aimed at encouraging diversity and inclusivity within games. It’s a proven fact that a diverse workforce is more creative and more profitable, yet in the global games industry women only make up 22% of the workforce and that figure is even lower in development roles such as programming, coding and game design.

nDreams commitment...


 As a company we’re committed to helping address that balance and have a number of initiatives in place to help do so. We have flexible working around core hours, options to work from home for some roles, duvet days and attend regular games industry meet ups (some specifically women in games, some not!). We screen our job roles for language and we aim only to participate in events that have a diverse roster of speakers, if there is no female representation on a panel we’ve been invited to, we question it and offer potential speakers where possible (no #manels here thank you).

Our senior team pride themselves on the welcoming and inclusive culture, and we have women at all levels (from board members to junior staff) which really does make a difference to our working environment and business output. We want to continue to strive for a balanced workforce and although we’re not as well represented in our dev team as we have been in previous years, we are aware of this and ensuring we are doing all we can to address it – there is always room for improvement. 

My side of the story...

Kerry small2

From my own point of view I started here at nDreams after a year of maternity leave and having been made redundant from my previous role during this time. My confidence had been knocked and I was quite nervous about starting work again… From day one I felt valued and respected, the flexible hours mean I can work around childcare and, most importantly, the whole team here has been incredibly supportive of my return to the world of work. Initiatives such as International Women’s Day do raise awareness of the challenges women face in the workplace, but they also enable employers to feel empowered to support their female workforce throughout their working lives - and gives those that already do so an opportunity to shout about it (as they rightly should!).

Having worked in the games industry for nearly twenty years I can honestly say I’ve never been prouder to be a woman in games. There are so many incredibly talented women in games right now and since joining nDreams I’ve become aware of a whole new group of inspirational women in VR & AR, all of whom are working hard to ensure the future for females is better balanced... nDreams may be a fairly small cog in this much bigger global wheel but we all have a part to play to ensure the world is gender balanced. It isn’t just a women’s issue, it’s a business issue.

And finally...

If you’re reading this and wondering why we still need an International Women’s Day: Although the day has been observed since 1911, the original aim – to achieve full gender equality for women in the world – has still not been realised. According to the World Economic Forum, the gender gap won't close until 2186 currently…

I'm Kerry, the Senior Communications Manager here at nDreams. I've worked in communications in games for nearly twenty years at companies such as Ubisoft, SEGA, BAFTA and GAME - you can follow me on Twitter @KerryRizzo

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